Battle of the Bluetooth Beacon Protocols: Eddystone vs. iBeacon
Two main protocols dominate the Bluetooth beacon landscape – Eddystone from Google and iBeacon from Apple. Here is an overview of each protocol’s capabilities and …
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Securing Your Bluetooth Beacon Network: 5 Key Strategies
As businesses implement networks of Bluetooth beacons for indoor positioning and mobile engagement, security should be a top priority. Here are 5 best practices to …
How to Successfully Deploy Bluetooth Beacons in Your Venue
Bluetooth beacons can provide innovative interactive experiences for customers. However, successfully deploying beacons across large venues requires careful planning and execution. Here are best practices …
BLE Beacons: Convenient Technology with Privacy Tradeoffs
BLE beacons promise exciting new location-aware experiences for mobile app users. However, the convenience comes with inherent privacy tradeoffs that consumers should understand. What Are …
BLE Beacons: Changing the Game for Indoor Navigation
Indoor positioning technology has long lagged behind the precise navigation systems we’ve become accustomed to outdoors through GPS. BLE beacons are finally bringing robust, accurate …
How Bluetooth Beacons Are Revolutionizing Interactivity
Bluetooth beacons are taking interactivity and engagement to new levels across a variety of industries. These small wireless transmitters have become a game-changer for organizations …
Bluetooth Beacons – An Introduction
Bluetooth beacons are small wireless devices that broadcast Bluetooth signals to nearby smartphones and other devices. They are an important component of location-based services and …
Industry use cases for beacon technology
Beacon technology has become popular across industries for its ability to provide contextual, location-based experiences. Here are some of the major ways beacons are being …
The features of BLE tags
BLE tags are small wireless devices that use Bluetooth Low Energy (BLE) technology to provide location-based experiences and services. Here are some of the key …
The Future of BLE Beacons
BLE beacons, small devices that utilize Bluetooth technology for localization and communication within short-range distances, are poised to play an increasingly significant role as technology …
